A gambler transformed a deser into an empire of wealth and pleasure. This former desert is now the famous Las Vegas.

Interpersonal skills. The ability to relate well with people is certainly a plus factor in business. An entrepreneur who understands the needs and motives of individuals, and shows compassion and sincerity, is more likely to be successful. People are the most important assets of an organization. Therefore, they should be treated with dignity.

Diagnostic skills. An entrepreneur or manger must be able to identify and evaluate the problems of the enterprise. Sch skills are needed correct or prevent situations from getting worse. A manager who can prevent problems from taking place is much better than one who can solve problems.

Analytic skills. Analyses are essential in all aspects of the business operations. For instance, analyses are needed in the formulation of goals and strategies. Such skills are also needed in problem-solving and decision making process.
This organizations operates in a complex system of values and relationship which may be conceptualized as a social system. To show the individuals status and roles within the organizations.

Business organizations are made up of people interested in other people. There is hardly a phase in the daily life of the man or woman associated with business and industry that is not in some way related to human behavior. Concern for the people who sell insurance, man machines, take down notes and type correspondence, keep records, supervise people who manage the activities of corporations, big and small, always involve a study of human behavior.

Management is constantly trying to understand and influence the mental process of others and the only access we have on the mental process of others is through a study of their behavior.

People are continually adjusting to and depending on other people. Many people fail to adjust to the work environment because they do not know the nature of the work and climate they are getting into. Some people like the place they work in, sometimes for the same reason that leads to others to express dislike. There is no better way to find out about the behavioral of people who work in this climate.

A second reason for studying human behavior arises from the fact that more and more leaders of business and industry are coming from the ranks of college graduates. Leadership in business is becoming more demanding and he person without a college degree may be handicapped in his efforts to rise to higher positions of responsibility.

Finally, a knowledge of the principles of the human behavior will help one acquire understanding, skills and desires which will prepare him to work with others with increasing cooperation, understanding and effectiveness.

Service firms are those specifically sought by customers. If the customers are satisfied with the services they provide, they will be continuously patronized even if a competitor is more accessible. Even if this is so, however, there is a point where the customer will be indifferent to the quality of service if the firm providing it is too far enough.

The choice of a location for service firms will depend on the traits of the target customer. Information on where the target customers want to be served may be known through market research.

Schools may be located at the peripheral sections of urban areas where they can be easily reached by students from nearby districts and towns. Motels depend upon some types of travelers, so they must be located along the highway, not necessarily in the centers of the town. Shoe repair shops, barber shops, and appliance repair shops are better located at or near residential areas.

Communications is the key to effective and cooperative wholesome relationship not only in business and industry but in the homes, social gathering,our workplace and even as we travel to around the world. Communications is a technique involving the correct use of languages and efficient use of mechanical devices such as telegraphs, telephone, teletype, radio, television, typewriters, Xerox, computer and other duplicating machines.

Communication in business entails understanding of the business setting. Characteristics in business entails understanding of the business setting. Characteristics of the business setting according to experts are

· complex-business takes place in an organizations be it small or large

· competitive world, you are expected to be a part of this competitive

· group oriented- communication in business takes place in group setting

· task oriented-the task of business is to sell either product or services

· data-based- modern business communication today takes place with the help of machines and other communication devices

perceptions and communications are the foundation of interpersonal behavior. the process of perception and communication forms a system.

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Locations are a long-term intangible investments which may or may no make the small business successful.
Locations may be “right” or ‘wrong ”‘depending on the type of small business. The right’ location offers possible advantages like increased revenues, reduced costs and risks.
• There are general and specific criteria for selecting business locations The criteria will differ as to the type of small business, whether manufacturing, retailing, or service.

Authority passes from the highest level to the lowest level ‘11th is called line of authority. The vice president reports directly to the president. The managers report directly to the vice president. The supervisors report directly to the managers. There is a direct responsibility in line authority.
In the case of staff authority, It is not part of the chain of command; Its job is to provide support advice and expertise to line authority. They have no accountability. For example, the presidential adviser or assistant is a staff position.
Both line and staff officers are needed for the efficient operations. of the enterprise. The line managers make the decisions whilr the staff managers assist in the making of decisions. However, in spine cases staff managers can make decisions and can issue directives. For instance, a legal ádviserin a marketing department can decide the nature of the contract.

There are business risks which are criminal in nature. Such riska re personally planned or intended.

Burglary. There is a need to protect inventories, supplies, equipment, and other by providing safety facilities. Others use dgos, guards and alarm systems.

Robbery. Installation of proper alarm devices, lighting facilities and other preventive measures can eliminate robbery.

Shoplifting. Aside from professional shoplifters, other customers are possible threats. Children pick goods without knowing they are committing a crime. Even in rich countries there are shoplifters. Mirrors and store layout can deter shoplifting.

Employee theft. Avoid temptations for employees, such as open storage rooms, desk, cash register and the like. There should be strict hiring policy for personnel involved in the handling of money and products.

Communication in managerial relations refers to intra-organization and inter-executive communication. As such it reaches all directions within the two dimensional executive pyramid. Cornmunication efficiency here depends on the allocation of clear-cut’ responsibility. This is to say that responsibility for such things as performance, obedience dependability, discipline and morals. is. first of all derived through proper communication. This type of communication provides freedom and change of Ideas in an organization thus executives gain a clear sense of personal duties. According obedience to superiors to whom they are account- able follows automatically.